For Immediate Release
Kasey Kahne Racing Signs partnership with Auto Value/Bumper to Bumper
MOORESVILLE, NC (February 3, 2010) – Kasey Kahne Racing (KKR), a USAC and World of Outlaws short track team, announced today the addition of Auto Value/Bumper to Bumper to their roster of corporate team sponsors. Auto Value/Bumper to Bumper will serve as the co-primary sponsor on the #49 car driven by Brad Sweet. The 24-year-old California native finished second in the USAC National Midget standings in 2009.
Following a five year stint as a sponsor in NASCAR, Auto Value/Bumper to Bumper joins KKR in 2010 where their sponsorship on the #49 will span across a variety of racing series including USAC and the World of Outlaws. Along with the on-track partnership at KKR, Auto Value/Bumper to Bumper will utilize Kasey Kahne in retail promotions as well as other marketing initiatives.
“Auto Value/Bumper to Bumper is proud of our new partnership with Kasey Kahne Racing,” said Steve Marks, Sr. Vice President of Sales and Marketing for Auto Value/Bumper to Bumper. “We're excited about this new venture and confident that Kasey Kahne Racing and Brad Sweet will provide new opportunities for us to achieve our sponsorship goals.”
Auto Value/Bumper to Bumper has been a major associate sponsor with Kahne since 2005 and enjoyed the success of his 10th place finish in the 2009 Chase for Championship. Auto Value/Bumper to Bumper admires Kahne's dedication to his racing roots and is proud to be a part of Kahne's childhood dream of owning a Sprint car team.
“The folks at Auto Value/Bumper to Bumper have been a great partner of mine for years and we look forward to continuing that relationship,” said Kasey Kahne, owner of Kasey Kahne Racing and former USAC champion. “Kasey Kahne Racing makes every effort to stay ahead of the competition, so I can appreciate Auto Value/Bumper to Bumper's dedication to delivering quality customer service as one of the largest auto parts distributors in the world.”
Sweet will kick off the World of Outlaws season in Volusia, FL on February 5th in the #49 Bumper to Bumper entry. The #49 will travel to an estimated 65 races in over 15 states in 2010.
Among the multi-day marquee events that #49 will compete in are the prestigious Kings Royal at Eldora Speedway, the Gold Cup Race of Champions at Silver Dollar Speedway, the National Open at Williams Grove Speedway, the World Finals and Mini Gold Cup at Silver Dollar Speedway, in addition to the inaugural hall of fame Classic at Knoxville Raceway.
Also highlighting the 2010 schedule will be a number of events run in conjunction with NASCAR weekends, including at Las Vegas Motor Speedway on February 26, which will mark the second consecutive season the series had competed at the half-mile. The Dirt Track at Charlotte Motor Speedway will host the World of Outlaws on May 28 as part of their spring NASCAR event. Also back on the schedule is Volunteer Speedway in Bulls Gap, Tennessee on March 19-20 which is close in proximity to Bristol Motor Speedway where NASCAR will be racing that same weekend.